Body Shop Athletic Club

System of digital advertising screens with marketing, design and animation of the contents.

The FIT Channel advertising network was the first successful digital signage platform in the Dominican Republic with more than 60 simultaneous screens at the Body Shop Athletic Club facilities in Santo Domingo and Santiago. Grupo Interactivo was responsible for the installation of equipment, sales and general administration of the system for 12 years in which thousands of brands were announced in the new media.